Lawn Signs
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GREENS KEEPER Metal Sign Golf Course Driving Lawn Mower Country Club Putting Pro $9.99 |
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MAXWELL ALARM SCREEN YS102S Burg Lawn Sign 11×11 – Basic Warning $16.00 |
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MAXWELL ALARM SCREEN YS102 Burg Lawn Sign 11×11 – Basic Warning $17.00 |
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Bachelorette Party In Progress Lawn Yard Sign 16″x14″ $8.99 |
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VTG FOLK ART WOOD PAINTED OWLS LAWN ART ARTIST SIGN $32.76 |
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VTG FOLK ART PRIMITIVE WOOD PAINTED OWLS LAWN ART SIGN $32.76 |
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New Mary Lee Hogg Custom Artwork Watercolor Art Print Signed Ash Lawn Highland $4.99 |
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Anti Obama 18″ x 24″ NOPE – Keep the Change Plastic Lawn Yard Sign w/ wire frame $7.99 |
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NFL Atlanta Falcons Lawn Sign / Yard Sign – NEW $9.99 |
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NFL San Diego Chargers Lawn Sign / Yard Sign – NEW $9.99 |
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NFL St. Louis Rams Yard Sign / Lawn Sign – NEW $9.99 |
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24″x18″ GRAND OPENING OUTDOOR LAWN/YARD SIGN. DOUBLE SIDED. SAME DAY SHIP. $15.00 |
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Store Sign, The United, Ladies Fine Lawn Hankies 20 for $1, Cardboard, 1928 E18 $7.00 |
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BLACK WATERMELON BOY STATUE (LAWN JOCKEY COUSIN)W.FREE BONUS CONCRETE SIGN W BIN $34.88 |
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BLACK WATERMELON BOY STATUE(LAWN JOCKEY COUSIN )W.FREE BONUS CONCRETE SIGN W BIN $34.88 |
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BLACK WATERMELON BOY STATUE (LAWN JOCKEY COUSIN)W.FREE BONUS CONCRETE SIGN W BIN $34.88 |
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BLACK WATERMELON BOY STATUE (LAWN JOCKEY COUSIN)W.FREE BONUS CONCRETE SIGN W BIN $34.88 |
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BLACK WATERMELON BOY STATUE(LAWN JOCKEY COUSIN )W.FREE BONUS CONCRETE SIGN W BIN $34.88 |
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New ~ Poop No More Cast Iron Dog Sign Lawn Stake $13.98 |
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2 Pink Flamingos Classic Retro Signed Garden Lawn Statue Decoration Pair $28.74 |
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HOME SECURITY SYSTEM ALARM YARD LAWN SIGN & STAKE with 6 FREE SECURITY DECALS $9.95 |
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Ariens Garden Lawn Equipment Farm Advertising Tractor Painted Metal Tin Sign Old $119.00 |
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Briggs and Stratton Lawn Mowers Advertisement Thermometer Sign Collectable $100.00 |
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DALLAS COWBOYS FOOTBALL PATIO TAILGATE LAWN OUTDOOR INDOOR SIGN +HANGER & STAKE $29.99 |
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LAWN, PENNSYLVANIA City Limit Sign – Aluminum $10.99 |
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LAWN, TEXAS City Limit Sign – Aluminum $10.99 |
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m984-b Warning I’m the Lawn Guy Neon Light Sign $28.99 |
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24X36 MTD TROYBILT RYOBI RYAN YARD MAN LAWN CHEIF, BOLENS GARDEN WAY SIGN NIB! $18.99 |
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LARGE TORO DEALER SIGN NEW IN BOX! 18X26.5 LAWN BOY $22.00 |
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DOG BONE lawn ornament sign * * NEW * * $8.00 |
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PATRIOTIC HEART LAWN SIGN ORNAMENT * *HANDMADE* * $12.00 |
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Lot of 18 McCain-Palin lawn signs. Excellent condition, not curled $5.99 |
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Luau Party Supplies 3-D PLASTIC YARD LAWN PARROT SIGN $8.99 |
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5 MITT ROMNEY President 2012 Yard Lawn Signs. SPECIAL! $24.95 |
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10 MITT ROMNEY President 2012 Yard Lawn Signs. SPECIAL! $48.50 |
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25 MITT ROMNEY President 2012 Yard Lawn Signs. SPECIAL! $115.00 |
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Corrugated Plastic Lawn Signs – 100 Quanity $425.00 |
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5 MITT ROMNEY President 2012 Yard Lawn Signs. SPECIAL! $19.95 |
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10 MITT ROMNEY President 2012 Yard Lawn Signs. SPECIAL! $35.50 |
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25 MITT ROMNEY President 2012 Yard Lawn Signs. SPECIAL! $75.00 |
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50 MITT ROMNEY President 2012 Yard Lawn Signs. SPECIAL! $139.00 |
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HOME SECURITY SYSTEM ALARM YARD LAWN SIGN with STAKE & 6 FREE WARNING STICKERS $9.99 |
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LAWN MAN ZONE Sign xing gift novelty cut grass service yard $6.99 |
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HOME SECURITY SYSTEM ALARM YARD LAWN SIGN & STAKE with 6 FREE SECURITY DECALS $10.95 |
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Husqvarna Lawn Mower Motorcycle Sales Service Parts Dealer Light Lighted Sign $39.95 |
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VTG ANTIQUE METAL SIGN 1950s KEEP OFF THE GRASS LAWN $49.99 |
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Jacobsen power lawn mowers original vintage dealership advertising sign 18×36 $55.00 |
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HOME SECURITY SYSTEM ALARM YARD LAWN SIGN & STAKE with 6 FREE SECURITY DECALS $9.95 |
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SECURITY SYSTEM ALARM YARD LAWN SIGN & STAKE with 6 ALARM STICKERS ADT COLORS $11.95 |
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Beware of Monster Evil Lawn Sign $24.99 |
Campaign Yard Signs – Are Red, White and Blue the Best Color Options?
Also, be sure to choose colors and a design that makes the text easily readable. Choosing a red, white and blue color scheme is usually readable if the text is of an appropriate size and font, but the sign will get lost the in the crowd.
While the sign will look professional, it won’t get attention both because it will look similar to other candidates’ patriotic-looking yard signs and there are other colors options that grab voters’ attention better. Take a look at bandit signs from small businesses on the side of the road. Many of these signs are yellow and black since that is the best pair of colors to get a person’s attention. Political campaigns can use yellow, orange and other colors that are better suited for getting voters’ attention to leverage the value of the candidate’s lawn sign.
Color Psychology of Red, White and Blue
When there are only a few candidates on the ballot and political campaigns’ aren’t competing against many others for voters to read their yard signs, red is a good color choice. Red is associated with power as in the “power tie.” This strong color presents a candidate as authoritative. Finally, red is associated with the Republican Party and conservatism more generally.
White creates a sense of space on a yard sign. On the other hand, particularly paired with black, white can feel sterile. To reduce printing costs, political campaigns often choose to order one color signs. To do so, campaigns use a dark color to outline the words on the sign creating white lettering. While white might not be the best color from a psychological perspective, the cost savings of using one spot color will more than make up for the negative effects.
Most importantly for Democratic candidates, blue is associated with the Democratic Party and Liberal values. Blue is also associated with calm and peace. It’s also the favorite color of most men. Republican candidates should avoid blue as the predominant color in their campaign lawn signs but blue is a good choice for Democrats.
Conclusion
While red, white and blue are our nations colors and it’s understandable that candidates would want to display their patriotism by using these colors on political lawn signs, they are ordinarily not the best option. There are cases when there are few candidates on the ballot that they will work but these colors still aren’t the best possible option. Political campaigns are best to choose contrasting colors. Choose a color that reflects a lot of light and couple it with a color that makes the copy on the yard sign easily read from the road.
First, thanks for reading this article! I really appreciate it.
I’ve been working on campaigns and elections professionally since 2004 and in volunteer capacity for ten years. Over the last decade, I’ve found that yard signs, unlike any other part of a campaign, elicits a love or hate reaction. I’ve been on a quest to figure out who’s right and it turns out that it’s somewhere in between those who think that yard signs alone can turn elections and detractors who avoid them completely.
I hope this article piqued your interested in yard sign design. I also suggest taking a step back and figuring out how many campaign yard signs your campaign needs based on the candidate’s name recognition, the type of race the candidate is running for and other factors.
About the Author
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Perry Campaign: Yard Signs Don’t Win Elections